Portfolio

President – Nevada Hispanic Business Group – https://www.nvhbg.com/

Production Projects

Created & developed various print collateral, radio, TV and other production projects, including the development of annual reports, magazines, brochures, direct mail pieces, harolds, etc. Additionally development of scripts for radio, TV or online video content. Please find a few samples below:

The Smith Center – Annual Reports (2013, 2014, 2015) – coordinated photoshoot production, managed assets, copy-writing and editing, with support of Agency on record for design and approval of varied stakeholders.

**Nevada Hispanic Business Group “Exito” Awards Program** – Project Managed from start to finish, overseeing designer and print production company.

A “Spotlight to Success” series PSA Campaign, this included producing video, photo and radio spots to promote the mission of Communities In Schools of Nevada and share the stories of real children impacted by the organization in Las Vegas community. This project included overseeing all paid and donated media on multiple platforms.

A “Spotlight to Success” series PSA Campaign behind the scenes.

Heart of Education Awards

(The Smith Center for the Performing Arts)

Honoring the teachers of the Clark County School District, annually with the support of the Rodgers Foundation. The H.O.Edu in combination of community leaders and advocates celebrating the unsung heroes of Southern Nevada. Along with my team, we procured sponsorship and ad sales, event creative – from nomination process to event promotion (including press opportunities).

American Advertising Federation

The mission of the American Advertising Federation – Las Vegas (AAF-LV) is to unite the Las Vegas advertising, marketing and communications professionals to advance the industry, economy and culture through professional development, advocacy and a free exchange of ideas. In my tenure as Program Chair, I have overseen and directed a robust program calendar with speciality in the Speak & Speakeasy series. Developing educational and networking programs along with board retreats & other special events.

Additional projects included:

My Role As Ad 2 Las Vegas President #WhyAd2

Ad 2 Las Vegas is a proud group of admigos, who promise never to use the word admigo out in public. We throw socials and events and connect young advertising professionals with each other. If you want to further your career. If you want to meet and party with fellow ad people. If you want to put the twerk back in netwerking, then you’re in the right place.

The Addy Awards (2017 & 2018)

Event Description: AAF Las Vegas invites everyone from small agencies to huge in-house marketing teams, freelancers and students, to join us for an elevated evening at the WorldView on Sixteen and Skyview Terrace at the World Market Center. Come see the finest creativity in Las Vegas, socialize with industry heavyweights and cheer on your peers in the awards ceremony that will surely be a night to remember.

Role: American Advertising Federation of Las Vegas Ad 2 President and 2018 Addy Committee Member.

The 2017 American Advertising Awards

Event: The annual American Advertising Awards celebrate creativity in local advertising. As the only advertising awards show in Las Vegas, winners go right to regionals and then on to nationals. All entries are independently judged, and winners are announced at our Addy awards show.

Role: American Advertising Federation of Las Vegas 2017 Addy Awards Co-Chair. Read more about my experience here.

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